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We totally understand if you prefer to analyze your Instagram metrics on a desktop rather than on a limited mobile screen. Analyzing Instagram data on a desktop in a more convenient way Another drawback is that, as it’s a new platform, it may contain some bugs and not all the features may be already accessible. However, it’s not available yet to all Facebook users, so you have to wait for your turn. The latest Meta product, called Business Suite, also makes it possible to analyze your Instagram data from a desktop device.

Instagram data presented in the Creator StudioĮven though the desktop version may make it easier and more convenient to view and analyze your data, for many marketers and professionals, it’s still not a perfect way of understanding their performance.

If you’re wondering what Creator Studio is, it’s a native platform within Facebook, from which you can publish content, manage it and analyze its performance. Once you do this, just go to the Creator Studio, choose Instagram at the top of the page and then Insights tab from the menu on the left. In order to have the possibility to see data about your Instagram performance from a desktop device, you first need to connect your Instagram Business Profile (or Creator Profile) to a Facebook Page. How to access Instagram Insights from a desktop device Even though actually, you’ll no longer be accessing Instagram Insights, you’ll be able to see the exact same data (or in some cases even some more data). However, there are now ways to see all those data from a desktop device. You can view insights from your profile in the Instagram App.Īs you can see, accessing Instagram Insights is possible only from the mobile app.

(…) Insights are free and available only for business or creator accounts. You can use Instagram insights to learn more about overall trends across your followers and your content’s performance with your audience.